2. START-UP STAGE:
The
following are the challenges you face when you are STARTING a school business:
[a]
How do you RAISE money to finance the school project?
You
can raise money for school project through your personal savings or loan. If
your saving is small and you don’t have access to or collateral for loan, you
will definitely start small. If you start small, growing the school will NOT be
easy. There are many ideas you will conceive but have no money to execute.
[b]
How do you HIRE qualified, dedicated and competent staff?
Every
applicant always writes in his/her application letter to you school, promising
heaven in your school, if you employ them. How do you know the right ones to
HIRE, because not all of them are sincere with what they have in their
application letters? Some of them only write those beautifully things in their
letters and curriculum vitae to deceive you into employing them.
[c]
How do you manage expectations from school fees and cash reserves?
[d]
How do you manage your school accounts?
These
are areas you need to study well before you start that school. Some people
believe that when they get to the bridge, they will cross it. Ah! This is one
MAJOR REASON for failure in school business most often.
Before
you open that school come September of a new academic session, you need to
consider the above mentioned point. YOU CANNOT RUN YOUR SCHOOL THE SAME WAY
YOU HAVE BEEN RUNNING IT IN THE PAST AND EXPECT DIFFERENT/BETTER RESULT.
3. GROWTH STAGE
Schools
that reach the growth stage have overcome the developmental and start-up
challenges. Congratulations to you for overcoming the challenges above. You are
now generating school fees and growing your student base. But remember that
when profits are increasing, competition is also catching up because those
schools who started before you will NOT fold their arms and watch you grow, they
too will strive to grow too, by so doing, they make the competition “HOT”. New
schools will also spring up in and around you, just the way you started
sometimes ago. So the competition continues to increase. Amidst this
competition here and there, your school must continue its existence. Whao!
If
you really want to SCALE-UP your school:
[a]
You should focus on IMPROVING/FINE-TUNING your school and its model.
[b]
Identify ways to improve on you school operation and improve profitability.
[c]
You need marketing strategies/models to help you expand.
[d]
Analyse your major profit and your school drivers
[e]
Last but not the least, come up with strategies to grow the profit drivers with
the least cost.
The
following are the challenges you face when you are at the GROWTH stage of a
school:
[i]
How do you deal with increasing customers and revenues?
[ii]
how do you streamline operations?
[iii]
How do you deal with market competition?